TripleClicks ECA Blog

TripleClicks ECA News & Tips


Get on board with CPV Ad Campaigns!

Through our CPV (Cost Per View) AD CAMPAIGNS program, ECAs like you can have select product collections featured on our SFI Affiliate homepage and on T-Time entry pages (with more spots in the works).

The cost is just $.015 per view, and you can choose a daily budget of as little as $3 a day and the demographics of who sees your ad, too!  For example, you can choose to have your ad seen only by SFI affiliates…or only by persons from your country.

Here are the six steps to get your ad campaign up and running:

STEP 1

Go to the ECA Center at TripleClicks and click the “Create/Manage Ad Campaigns” link.

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STEP 2

Click on the “+ NEW CAMPAIGN” button.

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STEP 3

Choose the Product Collection you want to promote, when you want your campaign to run (start date and duration), and your target audience.  Then click the “Design Campaign” button.

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STEP 4

You will now add a description and choose an image for your campaign from our collection of images.  Note that you can search for appropriate images by typing in keywords.

Note: Persons seeing your ad will be able to instantly view the collection you’re promoting by clicking anywhere on the ad.  And/or, they can visit your ECA TConnect page by clicking your company name displayed in the small link at the bottom of the ad.

Once you’ve added your description and chosen your image, click the “Payment” button.

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STEP 5

Set up your ad budget and payment information.  Note that payment must be via credit card at this time, but we plan to add PayPal shortly.  We will charge your card once per day for any payments due–for all of your campaigns (charge deferred until next day if total is less than $5).  Then click the “Confirm” button to finalize your new campaign.

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STEP 6

Verify everything is set up correctly, then click the “Create Campaign” button.  Your campaign will start on the date you’ve chosen after it has been approved (approval will typically be two business days or less).  If you need to change something before proceeding, use the “Back” button.

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Once your campaign is up and running, return to the ECA Center, click the “Create/Manage Ad Campaigns” link, and then click the ACTIVE CAMPAIGNS tab to view your results (including sales for the products in your promoted collection).

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SPECIAL NOTE: We have thousands of ECAs and there is a finite number of ad views available daily, so if you’d like to lock up some prime exposure for your products, don’t delay in setting up your ad campaign.


Give your customers a choice

Do you have a product in a variety of colors, types, or sizes? You could create a separate product listing for each variation–which could eat up A LOT of time–OR you could simply create a choice menu in a few minutes that you can use again and again for all your applicable items!

Setting up your choice menus is easy, and you can create and use unlimited choice menus in any of your listings. You can even create price differentials for your products, such as setting an extra amount for a special color.

Begin by logging into TripleClicks and accessing the Choice Menu Manager in your ECA Center.

Enter the menu name, nickname, and the first of your menu choices (i.e. small, medium, large or red, blue, green, etc.) into the appropriate fields. This first menu choice will be the default choice displayed and selected for your product. Be sure to also indicate whether selecting a choice on the menu will be required or optional for your customers. Click the + sign next to your menu choice field when you’re done. In the preview pane to the right, you will now see the menu choice you added.

Continue entering your menu choices, clicking the + sign after each entry. If you want to add an EXTRA cost for one of your choices, just enter the dollar amount in the field next to the choice field before you click the + sign. When you’re done adding your menu’s choices, click Save Choice Menu in the Preview pane.

Once created, your choice menu can be attached to any product you wish. Just go to your Listings Manager and click a product’s “View &/or Edit Details” page. Scroll down to the Choice Menus section, select your choice menu from the dropdown list, and click the ADD button. Click Continue at the bottom of the page. Your choice menu will now appear with your product.


Take your ECA store to the next level with a TCurrency license!

image-s1-1xWhat if you could simply plug an in-demand digital product into your online store and earn a profit?

No, it’s NOT too good to be true–it’s “TCurrency”…and it’s a vital part of our expanding TripleClicks program called “LocalPay.”

And as a TripleClicks ECA with a TCurrency license, YOU could soon be earning profits for your growing business while providing a much needed service to customers worldwide!

More on that in a moment…first, a little background:

Since the beginning of the 21st Century, online commerce has grown to become a MAJOR economic force around the world. All indicators suggest this market will only continue to expand in the coming years. Even so, there are still significant barriers faced by millions of potential customers wishing to purchase products over the Internet. In many countries, for example, traditional online payments methods like credit cards and PayPal are not feasible or are sometimes prohibited. Also, many people are uncomfortable using payment methods like credit cards online.

And that’s where our LocalPay program comes in. We’ve designed LocalPay specifically to address those payment “roadblocks.” One aspect of that program is called “TCurrency.” Using TCurrency, customers outside of the US and Canada can buy anything at TripleClicks and earn MRP exactly the same as if they paid by cash, check, credit card, PayPal, etc.

TCurrency can ONLY be purchased from ECAs outside the U.S. and Canada who also have a TCurrency license. And as an ECA looking to expand your business, YOU could be one of a growing number of TCurrency licensees providing a potentially highly lucrative solution to customers around the world looking to FULLY participate in all that TripleClicks offers.

Any TripleClicks ECA can be a TCurrency Merchant, and obtaining a TCurrency license is quick, easy, and affordable (only $35/year). For more information, see this page.

Once your license is approved, your ECA TConnect page will then be outfitted with a special panel allowing customers to order TCurrency of various amounts from you. What’s more, YOU get to choose the price you sell your TCurrency for–up to 15% over the face value of the TCurrency.

As an example, let’s say a customer purchases $50 in TCurrency from you. You’ve chose to sell it at a rate of 10% over face value. Hence, your customer pays you a total of $55 ($50 face value + $5–which is 10% of $50). You’ve now just earned a profit basically by exchanging one form of currency for another! NO extra products to stock, no new inventory to track, no shipping hassles…how easy was that?!

Here’s a simple breakdown of how a TCurrency transaction will work:

1. Customer goes to your ECA TConnect page.

2. Customer orders a given amount of TCurrency, proceeds to checkout, and chooses the LocalPay payment option.

3. We send you an e-mail with the complete order information. You can also choose to receive an order alert via text message on your cell phone. We also send the customer an e-mail with their complete order information, including your name and full contact information.

4. You contact the customer to arrange payment for the order. You may take any form of payment you are comfortable with.

5. Once you receive payment, mark the order as completed at your ECA Center. Our system will  immediately add the TCurrency to your customer’s TripleClicks member account and issue you an e-mail confirmation. The customer will then be able to redeem their TCurrency on ANY product or service of their choosing at TripleClicks.

Remember: The world is going more global all the time. Thousands of current and future companies will need local fulfillment/payment/delivery services, too. By being a member of our growing network and establishing a track record now, you can position yourself as a trusted TripleClicks ECA to attract future clients and create an even larger profit-driven opportunity for yourself.

Get started NOW. Apply for a TCurrency License HERE.


Woo-hoo! 25,000+ Product Collections now at TripleClicks!

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TripleClicks Product Collections continue to be a favorite feature among TC ECAs, with more than 25,000 unique, themed product collections created to promote TripleClicks–with new product collections being added every day!

Get yours set up now before the holiday shopping season kicks in full gear.

In case you missed it, the Product Collections tool lets you group collections of individual products that you want to promote for whatever audience (or even person) you want to target!  You can create as many collections as you like, and promote them through a special affiliate link or even create a custom banner for online promotions. The possibilities are endless.

Creating your own collections is easy and quick. Just look for the Manage Product collections link in your ECA Center. Type in a collection name and description, click the Pick Items button, begin searching for and selecting the items you want to add into your Product Collection. To save time, you can choose Add All Items On This Page to add your entire search results…as in the case of wanting to add all searched for items from a given department. You can also select the Add to Collection option from the details page of any individual product at the store.

Once a collection is created, it’s automatically displayed in a new section on your ECA TConnect page, and customers viewing your collection can easily add items to their cart to buy!


Directly promote your products!

Getting people to promote your products is fairly straightforward. As always, it starts with quality. If you have quality products, reasonably priced, and presented well, you’ll undoubtedly attract affiliates. The next best thing to do is provide TripleClicks with the largest margin percentages possible. This is because TripleClicks awards the lion’s share of the margin you provide to the affiliate who referred the customer. Affiliates will naturally gravitate towards the products that will earn them the highest commissions. By the way, SFI has special ECA promotions for its affiliates, providing listings of the most popular ECAs, highest-margin products, etc. to help affiliates connect with you and your products.


Promote your business free w/the ECA Customer Mailer

With the free ECA Customer Mailer, you can keep those TC members who have connected with you up to date about upcoming sales, promotions, new products, and special offers…all with just a couple clicks!

And remember:  You can use Hot Deals and/or Closeouts to quickly and easily create special offers. To set up your special offers, just go to your Listing Manager and click the link(s) located on the right side of each of your products.

One more thing…

Did you know that when you post news to your ECA TConnect news feed, that it is automatically posted to SFI’s  Affiliate Center, where it will be seen by every SFI affiliate who has connected to you? As you probably know, SFI powers TripleClicks and is one of the world’s largest affiliate networks with more than 5.9 million affiliates in over 200 countries currently. As the ones who directly promote your products and services, SFI affiliates are also the “marketing muscle” behind TripleClicks.


ECA Stream posts to appear in TripleClicks tab at SFI Affiliate Center

With our recent launch of the new and improved Stream tab at the SFI Affiliate Center, ECAs will no longer have to compete with affiliate posts and notices from the corporate office. Instead, your posts will appear in a new “mini-Stream” panel located on the more appropriate TripleClicks tab. This change will help ensure your posts stand out for SFI Affiliates and make it easier for them to find your ECA store-related Stream posts.